There was once when I was really fed up with work and considering options I could run on my own without having to work for others. I was impressed with how well franchises here were doing and since we do not have a Krispy Kreme franchise, I decided to find out how much it would cost. I went to their site and was shocked to find that the rights to the brand name alone would cost more than US$1 million! I can't imagine how people set up their McDonald's franchise then! They must have a lot of money to start with!